In the ever-evolving world of floral artistry, Interflora has not only stood the test of time but has flourished and expanded its horizons over the past seven years in India. From a modest start to an expansive presence in over 24+ Indian cities, Interflora has redefined the art of gifting flowers, making each moment memorable. Let’s take a peek into what sets Interflora apart as we celebrate our seventh year of blooming success –
Expanding Horizons
Interflora’s journey has been marked by a commitment to reach the farthest corners of the country, making the luxury of flowers accessible to everyone and spreading its wings to cover over 24 Indian cities. This expansion not only reflects the brand’s vision but also its dedication to inclusivity.
The Rise of Dry Flower Hampers
In our pursuit of offering diversity and catering to varied tastes, we introduced a new product line – dry flower hampers. This avant-garde product line blends traditional charm with modern aesthetics, offering a lasting fragrance and beauty. These hampers are not just gifts; they are timeless expressions of love and appreciation.
Floral Elegance, Every Month: The Monthly Flower Subscription
Recognizing the joy that fresh flowers bring, Interflora launched a Flower Subscription service. Subscribers are treated to a rotating selection of seasonal blooms, ensuring that their space is consistently adorned. It’s not just a subscription; it’s a delightful way to infuse every month with a burst of freshness and color.
Curated Hampers for Every Celebration
We understand that every festival is unique and calls for a distinctive celebration. To meet this need, we introduced curated hampers for different festivals. From Diwali to Christmas, each festival is adorned with handpicked assortments that capture the essence of the season, adding an extra layer of festivity to the celebrations.
Luxury Events Across the Country
Interflora’s journey goes beyond just flowers; it extends to creating immersive experiences that elevate the art of celebration. This collaboration with renowned designers and brands has resulted in extravagant events. The Anamika Khanna Fashion Show, where a black forest immersive experience became the backdrop for stunning creations, or the launch of Amit Aggarwal’s 3rd store in an apocalyptic garden of Eden is a testament to our commitment to blending luxury with artistry. With multiple arches, carefully curated assortments, and a vivacious aura, Interflora transformed the Christian Louboutin store event into a sensory delight.
Love in Bloom: Wedding Magic
Interflora has also become an integral part of weddings, weaving its magic into the tapestry of love. From a paradisiacal wedding in Bhopal to a regal celebration in Rajasthan, a rich ceremony in Hyderabad, a heavenly Mehendi in Cochin, and ethereal Bollywood celebrity receptions – we have been the silent orchestrator, infusing each event with the fragrance of joy and the colors of celebration.
As we step into our eighth year, we continue to redefine the art of gifting, setting new standards in the world of florals. With a commitment to innovation, a pan-Indian presence, and a passion for creating unforgettable experiences, Interflora stands as a beacon of excellence in the world of floral artistry.
Here’s to seven years of blooming success and many more chapters to come!